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In Progress

AI-Powered Customer Insights Engine

Companies collect vast amounts of customer data but struggle to extract meaningful patterns without dedicated data science teams.

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Cation System Team

June 1, 2026

Problem

Small and mid-size businesses collect customer data across CRMs, support tickets, surveys, and social media — but lack the data science expertise to find actionable patterns. Insights remain buried in spreadsheets and siloed dashboards that nobody has time to analyze. Hiring a dedicated data science team is cost-prohibitive for most companies, leaving valuable behavioral signals and market opportunities undiscovered. The result is reactive decision-making based on gut feeling rather than evidence — a competitive disadvantage that compounds over time.

Our Approach

We’re building a generative AI platform that connects to common data sources, uses RAG (Retrieval Augmented Generation) to understand context, and produces natural-language insights with supporting data visualizations. Users ask questions in plain English — such as “Which customer segments churned last quarter and why?” — and the system retrieves relevant data, synthesizes patterns, and generates a narrative answer backed by charts and tables. The platform is designed to be self-service, requiring no SQL knowledge or data engineering background. Under the hood, we use embedding-based retrieval over structured and unstructured data, combined with LLM-powered summarization that cites its sources for full transparency.

Current Status

In active development. The core RAG pipeline is operational and capable of ingesting data from CSV files, PostgreSQL databases, and REST API endpoints. The natural language query interface is functional, supporting follow-up questions and conversational context. We are currently working on automated report generation that delivers weekly insight summaries via email, as well as anomaly detection that proactively alerts users when metrics deviate significantly from historical patterns.

Next Steps

  • Complete automated weekly report generation with customizable templates and scheduling
  • Add data source connectors for popular platforms (HubSpot, Zendesk, Google Analytics, Shopify)
  • Launch a closed beta program with select small businesses to validate accuracy and usability
  • Build role-based access controls and team collaboration features
  • Prepare for public SaaS launch with tiered pricing

Technologies

PythonLangChainOpenAI APIRAGNext.jsPostgreSQL